–     is a graphic design student at the Royal Danish Academy, Copenhagen.


Flora Ferment / Identity for a Fermentation Brand Driven by
a Desire to Improve General Gut Health / 2021–2022

Labels featuring two different flavours and handdrawn illustrations that enhances the mission and story behind Flora Ferment. 
HFlora Ferment is a Danish start-up that produces fermented beverages. Their products are filled with vitamins and antioxidants and were developed to improve general gut health. It was important for my clients that their brand, Flora Ferment, got associated with sustainable, high quality products. These qualities served as a constant guide in my process of designing their brand identity, which included name, logo and label design. 

The creators behind Flora Ferment wanted their beverages to an as well alternative to the non-alcoholic beverages, in particular wine, that are already on the market. This has had a big influence on the design, for instance this can be seen on the simple color palette of cream and navy. However, the handdrawn illustrations gives the design a personal touch. 

More information on them here:
https://floraferment.dk/



Label on bottle. The handdrawn illustration and simple color palette of cream and navy is inspired by classic wine labels. 
Analog sketches of letters for the logo, before digitalizing it. 
Color experiments with aquarelle, to define the color palette.




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